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Small Business Marketing Blog

 


 

Our small business marketing blog provides specific guidance in strategy, branding, web design, content, and social media.
 

Most small business leaders don’t always know where to start or have the time to manage everything themselves.


We can help! Our top-rated small business marketing blog is packed with ideas, how-tos, general overviews, and specific strategies to help you increase sales and brand awareness!

July 19, 2021
businesswoman discussing the company’s mission with her team

Clarify Your Brand: A Treefrog Case Study from Premier

Brands aren’t just made up of pretty designs, color palettes, and memorable business names. They’re also defined by core values, purpose, and a company’s “why” — […]
July 1, 2021
a group of business colleagues going over email analytics

9 Reasons Why Customers Aren’t Reading Your Emails

So you’ve planned an email marketing campaign, written the emails, and sent them out to your subscribers. The only problem: Nobody (or very little of your […]
June 1, 2021
a smiling man on his laptop, planning social media for his small business

5 Reasons Why You Need Facebook for Your Small Business

Successful social media marketing isn’t about being on every channel. It’s about engaging your best customers and sharing helpful, relevant, and valuable content with them. But […]
May 1, 2021
a man seeing an ad on his laptop while working from home

4 Ways to Use Psychology in Advertising to Grow Your Business

As a business leader or a marketing professional, you’ve probably heard about the power of psychology in advertising. While psychology explores human nature, emotions, and behavior, […]
April 1, 2021
a graphic designer working on her brand’s color palette

5 Tips for Choosing Your Brand’s Color Palette

For 32% of business professionals — and 92% of shoppers — visual branding is the most persuasive marketing element. That’s because building brand awareness with a […]
March 9, 2021
Young people looking at social media on their phones

7 Social Media Pitfalls to Avoid

Whether you run a tiny shop or a company with multiple locations, social media is essential to your marketing strategy. But many small business leaders struggle […]
February 1, 2021
a web designer working from her home office

7 Reasons Why Hiring a Web Designer Will Help Your Business

Establishing or building on your online presence is exciting for any small business owner or marketing professional. You’ll have the potential to reach more customers, show […]
January 1, 2021
a woman working on web copy and taking notes

9 Web Copywriting Mistakes to Avoid

Whether you’re a small business owner or a marketing professional, you know how important it is to have a strong online presence. But the thought of […]
December 1, 2020
a businesswoman writing content and taking notes

Content Marketing Basics: 3 Things You Should Know

If you’re trying to grow your small business, content is a must for your marketing plan. When you create helpful and reliable content, you’ll build relationships […]
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Develop a plan of action that’s built to increase revenue, stop overspending, and free up your time.

 

 
February 1, 2021
a web designer working from her home office

7 Reasons Why Hiring a Web Designer Will Help Your Business

Establishing or building on your online presence is exciting for any small business owner or marketing professional. You’ll have the potential to reach more customers, show […]
November 1, 2020
a web designer creating a strategic site in his office

5 Web Design Mistakes You’re Making (& How to Fix Them)

Every business leader needs a great website to make a positive first impression on potential customers. This lets you not only sell your products or services, […]
March 9, 2020
Woman smiling while drinking coffee and sitting with her laptop in the kitchen

4 Things Your Website Needs to Attract Customers

As a business owner or marketing professional, you need a website that communicates in a clear and relevant way. That’s because you only have eight seconds […]
November 4, 2019
Responsive web design benefits include visibility online, lower advertising costs, credibility among customers, and more.

5 Benefits of Responsive Web Design

You may have a website for marketing your small business, and that’s a great first step! But business owners can no longer assume people are only […]
August 1, 2019
Learn about reasons to partner with a marketing agency.

5 Reasons to Partner with a Marketing Agency

As a small business owner, you have a lot on your plate. With so many things going on, marketing is typically the first thing that gets […]
July 9, 2019
Discover which frog best represents your marketing tactics.

Quiz: What kind of frog represents your marketing tactics?

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July 1, 2019
Check out these major concepts to answer the question “what is marketing?”

What is marketing? | 7 Concepts You Should Know

Because “marketing” is such a broad term, it’s easy to be unsure about how it applies to your company. After all, the overall marketing umbrella covers […]
January 18, 2019
Business owner considering the questions to ask before hiring a marketing agency.

Questions to Ask Before Hiring a Marketing Agency — Especially a Website Designer

As a small business owner, you know that finding the right partnerships can help grow your business and expand your audience. However, you might struggle with […]
December 5, 2018
Treefrog Marketing helps small business owners understand five reasons why small businesses need a strategic website.

Five Reasons Why Small Businesses Need a Strategic Website

When is the last time you checked your phone? A minute ago? Ten minutes ago? 30 minutes ago? On average, U.S. consumers spend 3 1/2 hours […]
June 18, 2018
Tell your brand’s story by learning how to choose the best images for your website.

How to Choose the Best Images for Your Website

Everyone knows the saying “a picture is worth a thousand words.” Pictures and images tell us stories. We see and feel more than just what’s in […]
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