Your website is the foundation of your marketing efforts.
No matter your industry, all small businesses need a well-designed, strategy-driven website.
82% of customers conduct online research before making a purchase or choosing a service provider. If potential clients can’t find you online, how can you expect them to give you their business?
A strategically designed website will:
Make your business and services easy to find.
Show that your business is professional and credible.
Serve as a 24/7 salesperson that educates people about your business and services.
Help you connect with your ideal customers.
Make you a major competitor in your industry.
If you had to choose one marketing tool, choose a strategic website.
At Treefrog Marketing, our small business website design services include:
Effective websites are strategy driven, so the first step in small business web development is creating a web strategy. We’ll meet with you for a discovery meeting to learn more about who you are, what you do, why you do it, and your goals for your business.
After speaking with you—an expert in your industry—we’ll conduct market research to learn more about your industry and best customers. From this information, we’ll design a web plan—a plan that details what web pages, information, resources, and functionality will meet your ideal clients’ needs and help you make sales! This process takes approximately four weeks.
After strategy is complete, our expert copywriters will begin writing your web copy. While they’ll worry about grammar, punctuation, and standard writing practices, they will also make sure your website is on tone with your brand, speaks in a way that resonates with your customers, and includes strategic keywords to help people easily find your site when they search online.
When copy is finalized, our web designers will get to work. Our design team has two web development goals: to create something beautiful and, more importantly, to create something functional. Through research and problem solving, our designers will make sure your website is user-friendly for your target audience.
Two out of every three minutes spent online are on a smartphone. We’ll design your website with this in mind, making it easy for your customers to access your site from their phones, tablets, and computers.