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Small Business Marketing Blog

 


 

Our small business marketing blog provides specific guidance in strategy, branding, web design, content, and social media.
 

Most small business leaders don’t always know where to start or have the time to manage everything themselves.


We can help! Our top-rated small business marketing blog is packed with ideas, how-tos, general overviews, and specific strategies to help you increase sales and brand awareness!

August 1, 2020
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Color Psychology: Blue

Blue is a safe branding option that conveys trust, tranquility, and wisdom. But it may not be best for an unconventional or brand-new business. In this […]
August 1, 2020
happy woman in a field of yellow flowers

Color Psychology: Yellow

The color yellow often makes us think of happy, high-energy people and businesses. But some people think the hue is too cautious, cheap, or straining to […]
August 1, 2020
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Color Psychology: Orange

Using orange in your branding can express joy and energy. But depending on your business, you may want to avoid the youthful hue — and some […]
August 1, 2020
smiling brunette woman with red dress and lipstick outside a mansion

Color Psychology: Red

Red can evoke excitement and help you create a sense of urgency for your customers. But it can also express danger, which may not be the […]
August 1, 2020
Small business owner checking her tablet, surrounded by flowers in a bright shop

Color Psychology & Choosing the Right Visual Brand Colors for Your Business

Whether you’re a marketing professional or small business owner, establishing a strong brand will help your target audience instantly recognize you. Your visual brand includes your […]
August 1, 2020
a businessman at his desk with colored pencils, coffee, a plant, and a computer

4 Ways to Build Brand Awareness

Why build brand awareness? When you focus on being helpful and building trust, people will have a positive perception of your brand — and be more […]
July 1, 2020
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6 Digital Marketing Tactics to Help Customers Find You

As a small business leader, you can improve search rankings and help people find you by using these six digital marketing tactics. Get ready for more […]
June 1, 2020
A woman writing in a notebook at her desk with a cup of coffee, a snack, a plant, and a basket of files

6 Content Marketing Mistakes to Avoid

Content marketing has plenty of benefits: It will increase website traffic, qualify your leads, and bring in more customers. But with so many blogs, checklists, and […]
May 1, 2020
happy employees around a table at work

5 Steps to Helping Your Employees Become Brand Champions

Employees are one of your greatest assets and your most valuable audience. After all, a company is only as strong as the people who support it! […]
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