It’s hard to believe a new decade is already here! 2019 saw quite a few changes to the marketing industry, including chatbots, new security regulations (like GDPR), and the rise ...
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Email marketing is an excellent way to reach lots of your ideal customers at the same time. But effectively communicating (and selling) through email requires more than just designing a ...
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You may have a website for your small business, and that’s a great first step! But business owners can no longer assume people are only shopping and scrolling on laptops ...
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As a small business owner, you have a lot on your plate. With so many things going on, marketing is typically the first thing that gets pushed to the side ...
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Because “marketing” is such a broad term, it’s easy to be unsure about how it applies to your company. After all, the overall marketing umbrella covers advertising, public relations, promotions, ...
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As a small business owner, you know that finding the right partnerships can help grow your business and expand your audience. However, you might struggle with knowing what to ask ...
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No matter what industry you’re in, all small businesses need a well-designed, strategy-driven website to compete in today’s market. Here are five reasons why a small business needs a strategic website ...
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We regularly discuss the importance of strategic marketing. If you want to see results, every facet of your marketing plan must have a purpose and be backed by research. While you might be thinking we’re just talking about content, logos, ...
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It’s safe to say most small business owners have the same vision: to offer the very best products or services, to stand out from the competition, and to improve customers’ lives through the products or services they offer. While this ...
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When I interviewed at Treefrog in May 2018, I remember being asked about my five-year plan. At the time, I had just left a graduate program that unexpectedly wasn’t the right fit. My five-, 10-, and 20-year plans had just ...
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As a small business owner, you have a lot on your plate. With so many things going on, marketing is typically the first thing that gets pushed to the side. While many small business owners think they’d rather handle their ...
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You know your business better than anyone else, but are you writing about it? If you’re not actively promoting your company or informing customers with a blog, now is a great time to start! It can be overwhelming at first ...
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If you’ve been in the business world, then you’ve probably heard of content marketing before. Business owners, in particular, have most likely come to realize the importance of generating original content in order to promote their company and brand to ...
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We regularly discuss the importance of strategic marketing. If you want to see results, every facet of your marketing plan must have a purpose and be backed by research. While you might be thinking we’re just talking about content, logos, ...
Read More

It’s safe to say most small business owners have the same vision: to offer the very best products or services, to stand out from the competition, and to improve customers’ lives through the products or services they offer. While this ...
Read More

It’s hard to believe a new decade is already here! 2019 saw quite a few changes to the marketing industry, including chatbots, new security regulations (like GDPR), and the rise of voice search. But as you’re looking ahead to your ...
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Just like fashion, search engine optimization (SEO) changes all the time. The struggle to stay on top of the latest topics and rankings takes more than a post (or two) a month. You have to invest the time and do ...
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Instagram is one of the fastest growing platforms of social media with more and more businesses opting to have their own Instagram account. Any business can have a successful Instagram account, but you may want to seriously consider starting one ...
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In April 2019, Google will be ending the Google+ platform. Previously scheduled for August but expedited due to security concerns, the end of this social network can impact how you handle your business online. Check out this guide to get ...
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As a small business owner, there’s no doubt you’ve heard all the reasons why having social media for your company is so important today. For starters, as of 2017, 80% of the U.S. population has social media profiles. And, that ...
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Just like fashion, search engine optimization (SEO) changes all the time. The struggle to stay on top of the latest topics and rankings takes more than a post (or two) a month. You have to invest the time and do ...
Read More

Covering all your bases with a comprehensive marketing strategy can seem like a lot as a small business owner. But it’s necessary to be active online in multiple places, and that includes social media. We live in an online world, ...
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In April 2019, Google will be ending the Google+ platform. Previously scheduled for August but expedited due to security concerns, the end of this social network can impact how you handle your business online. Check out this guide to get ...
Read More

As a small business owner, there’s no doubt you’ve heard all the reasons why having social media for your company is so important today. For starters, as of 2017, 80% of the U.S. population has social media profiles. And, that ...
Read More

Email marketing is an excellent way to reach lots of your ideal customers at the same time. But effectively communicating (and selling) through email requires more than just designing a beautiful newsletter and hitting send. You’ll want to make sure ...
Read More

You may have a website for your small business, and that’s a great first step! But business owners can no longer assume people are only shopping and scrolling on laptops and desktops. It’s now vital to make sure that they ...
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As a small business owner, you know that finding the right partnerships can help grow your business and expand your audience. However, you might struggle with knowing what to ask a marketing agency before hiring them—which is understandable when you ...
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