Treefrog Marketing | Small Business Website Design | Lafayette, Indiana

Website Design

 

 

Your website is the foundation of your marketing efforts.


No matter your industry, all small businesses need a well-designed, strategy-driven website.



—Why?


82% of customers conduct online research before making a purchase or choosing a service provider. If potential clients can’t find you online, how can you expect them to give you their business?



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A strategically designed website will:

 

If you had to choose one marketing tool, choose a strategic website.

 

51% of purchases are now made online, including service-driven products like healthcare and financial services. Take advantage of this trend! Investing in a strategic, optimized website can help your business thrive.
1

Strategy

Effective websites are strategy driven, so the first step in small business web development is creating a web strategy. We’ll meet with you for a discovery meeting to learn more about who you are, what you do, why you do it, and your goals for your business.

After speaking with you—an expert in your industry—we’ll conduct market research to learn more about your industry and best customers. From this information, we’ll design a web plan—a plan that details what web pages, information, resources, and functionality will meet your ideal clients’ needs and help you make sales! This process takes approximately four weeks.

2

Professional Content Writing

After strategy is complete, our expert copywriters will begin writing your web copy. While they’ll worry about grammar, punctuation, and standard writing practices, they will also make sure your website is on tone with your brand, speaks in a way that resonates with your customers, and includes strategic keywords to help your site be found online.

3

Design

When copy is finalized, our web designers will get to work. Our design team has two web development goals: to create something beautiful and, more importantly, to create something functional. Through research and problem solving, our designers will make sure your website is user-friendly for your target audience.

4

Mobile Optimization

Two out of every three minutes spent online are on a smartphone. We’ll design your website with this in mind, making it easy for your customers to access your site from their phones, tablets, and computers.

5

Initial Search Engine Optimization (SEO)

75% of clicks go to websites that appear on the first page of a Google search. We’ll get your website started on the right foot.

For additional SEO assistance, check out our online marketing services.

Are you ready to discuss your website—your most powerful marketing tool?


1. Schedule a free consultation to discuss your company and goals.


2. Receive a detailed, online proposal.


3. Become a Treefrogger, and watch your business grow!



Schedule a Free Consultation

Want to see our work?

Check out our portfolio to see our recent small business website design work!


View Our Portfolio