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Small Business Marketing Blog

 


 

Our small business marketing blog provides specific guidance in strategy, branding, web design, and social media.
 

Most small business leaders don’t always know where to start or have the time to manage everything themselves.


We can help! Our top-rated small business marketing blog is packed with ideas, how-tos, general overviews, and specific strategies to help you increase sales and brand awareness!

April 2, 2020
an illustration of a business using SEO, magnifying glass (for finding the business), shopping bags, money, and credit cards

Marking Your Business “Temporarily Closed” on Google Won’t Hurt Your SEO

As of March 30, 2020, marking a Google My Business listing as temporarily closed won’t harm your visibility or SEO efforts. This comes as a huge […]
April 1, 2020
a businesswoman planning her content strategy in a notebook and on a laptop

4 Things You Need in Your Strategic Content Marketing Plan

When you hear content marketing, you may think of blogs, videos, downloads, and emails. And your next thought might be, “That’s a lot of stuff, and […]
March 24, 2020
A person typing on their laptop with a plant, charts, and papers on a wooden table

4 Ways to Keep Your Customers Informed During COVID-19

The last few weeks have been anything but normal, especially for small business leaders. The coronavirus (COVID-19) has forced companies to get creative and brainstorm ways […]
March 9, 2020
Woman smiling while drinking coffee and sitting with her laptop in the kitchen

4 Things Your Website Needs to Attract Customers

As a business owner or marketing professional, you need a website that communicates in a clear and relevant way. That’s because you only have eight seconds […]
February 27, 2020
a marketing team discussing and planning their audience strategy

7 Steps to Creating a Successful Target Audience Strategy

Identifying your audience is the first step in a successful marketing plan. Learning more about your customers will help you better communicate with them and position […]
January 21, 2020
blocks changing from 2019 to 2020 in midair

5 Tactics for Your 2020 Marketing Plan

It’s hard to believe a new decade is already here! 2019 saw quite a few changes to the marketing industry, including chatbots, new security regulations (like […]
January 12, 2020
Kelsey Eversole

Goodbye, Treefrog: Five Lessons I Learned

When I interviewed at Treefrog in May 2018, I remember being asked about my five-year plan. At the time, I had just left a graduate program […]
December 2, 2019
Improve your open and click-through rates with email marketing tips from Treefrog.

7 Ways to Improve Your Email’s Open & Click-Through Rates

Email marketing is an excellent way to reach lots of your ideal customers at the same time. But effectively communicating (and selling) through email requires more […]
November 4, 2019
Responsive web design benefits include visibility online, lower advertising costs, credibility among customers, and more.

5 Benefits of Responsive Web Design

You may have a website for marketing your small business, and that’s a great first step! But business owners can no longer assume people are only […]
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Develop a plan of action that’s built to increase revenue, stop overspending, and free up your time.

 

 
March 9, 2020
Woman smiling while drinking coffee and sitting with her laptop in the kitchen

4 Things Your Website Needs to Attract Customers

As a business owner or marketing professional, you need a website that communicates in a clear and relevant way. That’s because you only have eight seconds […]
November 4, 2019
Responsive web design benefits include visibility online, lower advertising costs, credibility among customers, and more.

5 Benefits of Responsive Web Design

You may have a website for marketing your small business, and that’s a great first step! But business owners can no longer assume people are only […]
February 5, 2019
The end of Google+ may require changes for your business, but Treefrog can help.

What does the end of Google+ mean for your business?

In April 2019, Google will be ending the Google+ platform. Previously scheduled for August but expedited due to security concerns, the end of this social network […]
January 18, 2019
Business owner considering the questions to ask before hiring a marketing agency.

Questions to Ask Before Hiring a Marketing Agency—Especially a Website Designer

As a small business owner, you know that finding the right partnerships can help grow your business and expand your audience. However, you might struggle with […]
December 5, 2018
Treefrog Marketing helps small business owners understand five reasons why small businesses need a strategic website.

Five Reasons Why Small Businesses Need a Strategic Website

When is the last time you checked your phone? A minute ago? Ten minutes ago? 30 minutes ago? On average, U.S. consumers spend 3 1/2 hours […]
November 1, 2018
Treefrog Marketing helps small businesses strategize and maximize their social media presence through Facebook.

Three Reasons Why Facebook Is Important for Small Business

As a small business owner, there’s no doubt you’ve heard all the reasons why having social media for your company is so important today. For starters, […]
August 9, 2018
Improve your local SEO by being consistent, searchable, and informative.

Five Easy Ways to Improve Your Local SEO

Just like fashion, search engine optimization (SEO) changes all the time. The struggle to stay on top of the latest topics and rankings takes more than […]
July 10, 2018
Focus on your target audience when you’re creating your website.

Creating Your Website: Why Your Opinion Doesn’t Necessarily Matter

It’s a common misconception that, as a small business owner, you have to love your website. When you’re creating your website, it’s easy to focus on […]
June 18, 2018
Tell your brand’s story by learning how to choose the best images for your website.

How to Choose the Best Images for Your Website

Everyone knows the saying “a picture is worth a thousand words.” Pictures and images tell us stories. We see and feel more than just what’s in […]
May 9, 2018
Person at a computer considering if they should creating their own website or hire a designer.

Should I design my own website, or hire a designer?

If you’ve been wondering, “Should I hire a web designer?” that’s a great question. It’s natural to want to design your own website, since you know […]
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