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Small Business Marketing Blog

 


 

Our small business marketing blog provides specific guidance in strategy, branding, web design, content, and social media.
 

Most small business leaders don’t always know where to start or have the time to manage everything themselves.


We can help! Our top-rated small business marketing blog is packed with ideas, how-tos, general overviews, and specific strategies to help you increase sales and brand awareness!

August 1, 2020
man sitting in an all-white room with minimalist furniture and black decor

Color Psychology: White

Some consumers think of white as a clean, modern, safe color. However, it may be too cold and sterile for your brand, depending on your business. […]
August 1, 2020
a man in a black tuxedo straightening his black bowtie

Color Psychology: Black

If you want your brand to be serious, elegant, or strong, black is a great color. But there are times when you’ll want to limit or […]
August 1, 2020
businesswoman smiling while on the phone, standing in front of a pink background

Color Psychology: Pink

When you see pink, you might think of romance and youth. Or, like some consumers, you may see a brand that uses pink as one that’s […]
August 1, 2020
classy woman in a purple dress, standing in a field of lavender, with a basket of flowers

Color Psychology: Purple

If you want to position your brand as creative or prestigious, purple may be a great option for you. But some consumers think of overindulgence or […]
August 1, 2020
young man closing his eyes and lying in a field of green grass

Color Psychology: Green

When you see the color green, you may think of nature, life, and the environment. Or, the hue may express negative qualities to you, like greed […]
August 1, 2020
happy seaside mom and baby in matching blue-and-white striped shirts and white hats

Color Psychology: Blue

Blue is a safe branding option that conveys trust, tranquility, and wisdom. But it may not be best for an unconventional or brand-new business. In this […]
August 1, 2020
happy woman in a field of yellow flowers

Color Psychology: Yellow

The color yellow often makes us think of happy, high-energy people and businesses. But some people think the hue is too cautious, cheap, or straining to […]
August 1, 2020
a happy young woman with two thumbs up on against an orange wall background

Color Psychology: Orange

Using orange in your branding can express joy and energy. But depending on your business, you may want to avoid the youthful hue — and some […]
August 1, 2020
smiling brunette woman with red dress and lipstick outside a mansion

Color Psychology: Red

Red can evoke excitement and help you create a sense of urgency for your customers. But it can also express danger, which may not be the […]
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August 1, 2020
a businessman at his desk with colored pencils, coffee, a plant, and a computer

4 Ways to Build Brand Awareness

Why build brand awareness? When you focus on being helpful and building trust, people will have a positive perception of your brand — and be more […]
September 2, 2019
Learn more about the benefits of social media marketing for your small business.

Three Benefits of Social Media Marketing

Covering all your bases with a comprehensive marketing strategy can seem like a lot as a small business owner. But it’s necessary to be active online […]
February 5, 2019
The end of Google+ may require changes for your business, but Treefrog can help.

What does the end of Google+ mean for your business?

In April 2019, Google will be ending the Google+ platform. Previously scheduled for August but expedited due to security concerns, the end of this social network […]
November 1, 2018
Treefrog Marketing helps small businesses strategize and maximize their social media presence through Facebook.

Three Reasons Why Facebook Is Important for Small Business

As a small business owner, there’s no doubt you’ve heard all the reasons why having social media for your company is so important today. For starters, […]
February 19, 2018
Small businesses should use boosted posts.

Why Small Businesses Should Use Boosted Posts on Facebook

You’ve probably heard it before, but your business NEEDS to have a social media presence. Using social media to drive traffic to your website and raise […]
December 1, 2017
a businessman logging onto Facebook on his laptop

How to Create a Facebook Business Page

One in five page views in the United States happens on Facebook, and 1.37 billion people are considered daily, active users. This is why creating a […]
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